Products

Björn axén

NEWS! BJÖRN AXÉN INTRODUCES THE HAIR PRODUCT SERIES COOL SILVER! Björn Axén introduces the highly effective series Cool Silver. A shampoo, a conditioner, and a leave-in spray that give blond and grey hair a cool look with a beautiful, lustrous shine. And as always, focusing on the care of the hair. HOW DOES COOL SILVER WORK? Cold pigments are added to the hair to create a cool look. A warm shaded hair tends to shift in yellow. Inducing a bit of purple pigment neutralises the yellow tones, giving the hair a colder tone. Both blond and grey hair can sometimes be perceived as lifeless and matte. Adding purple pigment gives the hair a lustrous shine, which makes it look healthier and more beautiful.


			COOL SILVER SHAMPOO 250 ML Cool Silver Shampoo is a sulphate-free pigment shampoo used to cleanse and treat blond and grey hair. The shampoo has an antistatic effect and is the one product in the series that is most enriched with pigments. The caring protein complex moisturises and softens both hair and scalp. This apricot scented product also contains UV protection. Application: Massage shampoo into moist hair, leave product in hair for 2-5 minutes, then rinse. Björn Axén Cool Silver Shampoo - winner of the 2012 Swedish Beauty & Cosmetics Awards!

			COOL SILVER CONDITIONER 250 ML Cool Silver Conditioner is a detangling and softening pigment conditioner used to treat blond and grey hair. The conditioner neutralises yellow tones and gives the hair a beautiful, lustrous shine. The caring protein complex and softens both hair and scalp. This apricot scented product also contains UV protection. Application: Apply to moist hair, leave product in hair for 2-5 minutes, then rinse. Björn Axén Cool Silver Shampoo was nominated to the 2012 Swedish Beauty & Cosmetics Awards!

			COOL SILVER LEAVE-IN SPRAY 125 ML Cool Silver Leave-in Spray is a pigmented leave-in spray for blond and grey hair. It neutralises yellow tones and provides the hair with a clear shine and polish. Nourishing vitamins moisturise and soften the hair. This apricot scented product also contains UV protection. Using Cool Silver Leave-in Spray after using Cool Silver Shampoo and Conditioner maximises the cold effect. This is a unique detangling and softening pigment spray; it is one of its kind on the market! Cool Silver Leave-in Spray is the natural choice when you only want to treat the outgrowth, the ends or the underneath of your hair, areas that can be more difficult to reach with a shampoo. Application: Shake the bottle before use. Place a towel on your shoulders to protect your clothes. Apply in moist or dry hair. Application in dry hair may have a stronger effect. Björn Axén Cool Silver Leave-in Spray was nominated to the 2012 Swedish Beauty & Cosmetics Awards!

BJÖRN AXÉN CARE

			CONDITIONER VOLUMIZING MOUSSE 200 ML A successful product is reborn! We have renewed Björn Axén Balsam Mousse and renamed it Björn Axén Conditioner Volumizing Mousse. This detangling and volumizing conditioner-mousse re-moisturizes your hair; its unique formula has an anti static effect, making your hair soft and shiny. People with thin and fine hair tend to avoid conditioners and styling products, believing they weigh the hair down. Excluding all products leaves the hair dull, flyaway and jagged. The perfect alternative in this case is the Björn Axén Conditioner Volumizing Mousse. It softens the hair, provides shine and hold, creating a beautiful natural look. The Björn Axén Conditioner Volumizing Mousse was nominated to the 2012 Swedish Beauty & Cosmetics Awards!

			Organic Sensitive Scalp Deep Conditioner 200 ml According to recent statistics, 24 % of the Swedes suffer from a sensitive scalp. 75 % of them also colour their hair. As a result of thorough scientific research and the consulting of numerous hairdressers, Björn Axén has introduced the Organic Sensitive Scalp Deep Conditioner. It is a complementary product to Björn Axén Organic Sensitive Scalp Shampoo and Conditioner. The unique formula in the Björn Axén Organic Sensitive Scalp consists of calming, soothing ingredients that restore the balance in a dry and sensitive scalp. The formula also makes it aa very good choice for coloured hair. The ingredients are 95 % ecological and natural. The active ECO-certified ingredients Lipofructyl Cyperus, Sunflower and Fruit Extract Complex nourish restore and remoisten the hair. The product has an anti-inflammatory and anti-septic effect on the skin that is perfect for a dry and sensitive scalp. The Organic Sensitive Scalp Deep Conditioner contains natural UV-protection that maintains the quality of the hair. It is paraben-free and has a mild fragrance of a hypoallergenic perfume especially developed for sensitive skin. The product is dermalogically tested in order to minimize the risk of skin irritation. 413 customers participated in an extensive enquiry at Björn Axén salons during the autumn of 2008.

			Organic Sensitive Scalp Shampoo & Conditioner 250 ml Björn Axén Organic Sensitive Scalp Shampoo & Conditioner – 95 % ecological ingredients! According to recent statistics, 24 % of the Swedes suffer from a sensitive scalp. 75 % of them also colour their hair. As a result of thorough scientific research and the consulting of numerous hairdressers, Björn Axén has introduced the Organic Sensitive Scalp Shampoo and Conditioner. The unique formula of the Björn Axén Organic Sensitive Scalp Shampoo and Conditioner consists of calming, soothing ingredients that restore the balance in a dry and sensitive scalp. The series is also a very good choice for coloured hair. The ingredients are 95 % ecological and natural. The active antioxidants Sunflower and Herbal Vinegear nourish and remoisten the hair. The anti-inflammatory and anti-septic effect on the skin makes them a perfect combination for a dry and sensitive scalp. The Shampoo and Conditioner contain natural UV-protection that maintains the quality of the hair. It is paraben-free and has a mild fragrance of a hypoallergenic perfume especially developed for sensitive skin. The product is demagogically tested in order to minimize the risk of skin irritation. 413 customers participated in an extensive enquiry at Björn Axén salons during the autumn of 2008.

			Repair Shampoo & Conditioner 250 ml/80 ml A shampoo for those with very dry or damaged hair. Contains protecting minerals and proteins from the sea that strengthen the hair and increase elasticity, as well as Sea Minerals, moisture retaining algae that vitalise and protect hair and scalp. Massage shampoo into damp hair. Rinse thoroughly and finish with Repair Conditioner or Repair Deep Conditioner. A conditioner for those with very dry or damaged hair. Contains protecting minerals and proteins from the sea that strengthen the hair and increase elasticity, as well as Sea Minerals, moisture retaining algae that vitalise and protect hair and scalp. Detangles and adds shine. Massage conditioner into damp hair and rinse thoroughly.

			Deep Conditioner Repair 200 ml A luxurious deep conditioner that works wonders for damaged and very dry hair. Contains protecting minerals and proteins from the sea that strengthen the hair and increase elasticity, as well as Sea Minerals, moisture retaining algae that vitalise and protect hair and scalp.

			Leave-in Conditioner 125 ml A leave-in conditioner with a long lasting effect, packed with Sea Minerals. Nourishes the hair until the next shampoo. Apply on damp hair. For best effect, blow-dry with heat for a moment. While the hair is still damp, apply the styling product of your choice.

			Extreme Care Shampoo 250 & Conditioner 250 ml A shampoo and conditioner for all hair types in need of nurturing. These extremely nutritive products are perfect for your summer vacation and equally brilliant during the winter season when the hair tends to be drier than usual. Use the Extreme Care products regularly or as a complement to other Björn Axén shampoos and conditioners. For maximum effect, leave products in hair for 5-10 minutes. Björn Axén Extreme Care Shampoo and Conditioner contain Sea Mineral algae that vitalise and protect hair.

			Colour Stay Shampoo & Conditioner 250 ml Shampoo for coloured hair. Maintains shine and pigment, accentuating the colour. Contains antioxidants, UV filter and protecting minerals from the sea that strengthen the hair and increase elasticity, as well as Sea Silk, moisture-retaining algae to vitalise and protect hair and scalp. Massage in damp hair. Rinse thoroughly and finish with Colour Stay Conditioner. Conditioner for coloured hair. Maintains shine and pigment, accentuating the colour. Contains antioxidants, UV filter and protecting minerals from the sea that strengthen the hair and increase elasticity, as well as Sea Silk, moisture-retaining algae to vitalise and protect hair and scalp. Massage in damp hair and rinse thoroughly.

			Deep Conditioner Colour Stay 200 ml An intensive and deeply nourishing deep conditioner that protects coloured hair and increases its shine. A high concentration of the unique Bioplant and Sea Weed algae protects the colour, re-moistures and nourishes both hair and scalp. Contains UV filter for maximum protection.

			Volumizing Shampoo & Conditioner 250 ml Volumizing shampoo with proteins and protecting minerals from the sea that strengthen the hair, increase elasticity and provide volume. Massage in damp hair. Rinse thoroughly and finish with Volumizing Conditioner. Volumizing lightweight conditioner for fine and sensitive hair. The product contains proteins and protecting minerals from the sea that strengthen the hair, increase elasticity and provide volume. Massage in damp hair and rinse thoroughly.

BJÖRN AXÉN STYLE

			Thickening Mousse Super Strong 200 ml Björn Axén Thickening Mousse Super Strong creates fullness in all types of hair. Its firm hold still allows the hair to keep its natural look; your hair will be shiny and still feel soft. In order to minimize damage to your hair, we have added nurturing vitamins, UV and heat protection to the mousse. It has a powerful effect while protecting the hair. Björn Axén Thickening Mousse was nominated to the 2012 Swedish Beauty & Cosmetics Awards!


			Styling Powder 200 ml / 80 ml Styling Powder provides lasting hold and volume while giving a matte effect on greasy hair. It is perfect for freshening up hair between washes. The Styling Powder is a spray, and thus easy to apply exactly where you want it. It has a dry consistence and does not get sticky. The Styling Powder gives a matte effect to both long and short hair and comes in two sizes - 200 ml and the travel size 80 ml, that fits perfectly in your purse! tyling Powder 200 ml / 80 ml

			Megafix Hairspray 250 ml / 80 ml This spray provides an extra strong fixation to set your style. It gives visible shine to your hair and contains UV protection. Spray on hair from a distance of 20 cm.

			Fixing Hairspray 250 ml This is a great working spray for hairdos and to set your style. It gives your hair maximum shine and contains UV protection. Spray on the hair from a distance of 20 cm.

			Volume Mousse 200 ml / 80 ml This is a mousse for volume and hold that contains heat and UV protection. Turn the bottle upside down and dispense the amount of mousse you want into your hand. Scrunch mousse into dry or towel-dried hair, blow-dry hair or let it air dry.

			Styling Gel 150 ml The Styling Gel provides hold and shine. It contains moisture retaining algae that vitalise hair, increase elasticity and protect hair and scalp. It contains heat and UV protection. Apply in damp or dry hair, allow hair to air dry or blow-dry into your desired style.

			Matt Wax 75 ml Matt Wax is a hard wax that gives a matte and dry finish – and is still easy to wash out! It contains UV filter.

			Fiber Fudge 75 ml Fiber Fudge is a powerful wax that will leave your hair looking brilliant with a natural hold. It is easy to wash out and contains UV filter.

			Salt Water Haze 125 ml Salt Water Haze is a salt water spray that makes your hair feel like you’ve just stepped out of the ocean. It gives your hair strong support, definition and lasting volume. Apply to wet or dry hair. Salt Water Haze can be used as a styling product or a hair finishing product. It contains Vitamin B5 to protect and strengthen the hair, as well as UV filter.

			Root Lifting Spray 125 ml The Root Lifting Spray provides long-lasting volume and fullness. It contains protecting minerals and moisture-retaining algae to strengthen hair, increase elasticity and protect hair and scalp. It also protects against heat and contains UV rays. Spray towards the scalp in damp hair and blow dry into desired style.

			Smoothing Cream 150 ml Smoothing Cream is ideal if you're looking to straighten curly hair with a drier or straighteners. It's also excellent for creating perfect curls. Contains protecting minerals and moisture-retaining algae to strengthen hair, increase elasticity and protect hair and scalp. Protects against heat and UV rays. Work Smoothing Cream into damp hair and style as desired. If using straighteners, hair must be completely dry.

			Repair Serum 25 ml A hair end serum with a detangling effect for maximum shine and healthy ends. The serum contains protecting oils and Vitamin E to prevent damage, and Sea Weed to strengthen hair. The heat and UV filter protects the colour and quality of the hair. Can be used in both dry and towel-dried hair. Tips: When straightening your hair, combine Björn Axén Repair Serum with Björn Axén Smoothing Cream. This will nourish damaged hair and provide maximum shine and bounce.

			Sold in following stores - Björn Axén salonger - Björn Axéns Webshop - Åhléns - Kicks - Cubus - Utvalda parfymerier - Web-shop: www.eleven.se, www.grooming.se